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MMM by Joel


On Christmas Eve 2016, my grandmother offered a beautiful hand knitted bag to my niece as a present. Watching her hands and eyes motion while finishing up her piece of art; my whole world of design changed in my mind and soul; mmmbyjoel (ma grandmere, ma mere et moi*) was set to be born. After years of having the pleasure to work with Elie Saab designs, I acquired a sense of unique and traditional fashion; indulging artisanal purses into today’s world. mmmbyjoel adds to today’s outfit the traditional knitted bag by adding to every collection a new flavored style. mmmbyjoel’s handcrafts are to the reach of all women made and sent with our family’s love.